Tourism

Countries in the Greater Mekong Subregion are working together to promote the subregion as a single destination for international visitors and encourage communities to enhance the environmental, social, and economic benefits of tourism.

The Tourism Working Group (TWG) provides operational leadership and technical guidance to plan, implement, monitor, and evaluate subregional activities.

In September 2017, ministers from the six member countries of the Greater Mekong Subregion (GMS) endorsed the GMS Tourism Sector Strategy 2016-2025 to enable more competitive, balanced, and sustainable destination development. The Strategy sets out five strategic directions: (a) develop human resources, (b) improve tourism infrastructure, (c) enhance visitor experiences and services, (d) conduct creative marketing and promotion activities, and (e) facilitate regional travel.

Work of the GMS tourism working group has included marketing sustainable and pro-poor tourism in the subregion through the development of multi-country tour packages; training government officials and people working in the tourism industry; producing local products for sale to tourists; and preserving the ecological and cultural heritage of key tourist sites in the subregion.

The GMS Economic Cooperation Program Strategic Framework 2030 (GMS-2030) builds on the current Tourism Strategy directions. Since the subregion’s tourism industry has been severely impacted, the GMS-2030 will promote recovery efforts, such as intraregional tourism. Over the long term, GMS-2030 will support the development of higher value-added and secondary destinations, as well as strengthen human capital, connectivity infrastructure, public–private linkages, and environmental sustainability. GMS-2030 was endorsed and adopted at the 7th GMS Summit of Leaders in September 2021. It aims to provide a new setting for the development of this subregion for the next decade.

Related

• Greater Mekong Subregion Tourism Sector Strategy 2016-2025

• Tourism Working Group (TWG)

• Mekong Tourism Coordinating Office website

Tourism

Focal Persons at the Asian Development Bank

  • Steven Schipani 
    Water and Urban Development Sector Office

    Sectors Group

  • Dee Suvimol Thanasarakij (Ms.)
    Executive Director, 
    Mekong Tourism Coordinating Office  
    www.mekongtourism.org 

Other Concerned Staff & Consultants

  • Zulfia Karimova, EAPF 
    Regional Cooperation and Integration Unit
    Central and West Asia Department

  • Mark Bezuijen
    Agriculture, Food, Nature, and Rural Development Sector Office
    Sectors Group

  • Asadullah Sumbal 
    Regional Cooperation and Integration Unit
    Southeast Asia Department

  • Alma Canarejo 
    Regional Cooperation and Integration Unit
    Southeast Asia Department/GMS Secretariat 

Send inquiries to GMS Secretariat. 

Photo of the Angkor in Siem Reap, Cambodia. Photo by Flip Nomad via Flickr (CC BY-NC-ND 2.0).

Cambodia Eyes Welcoming Travelers on Package Tours by October

Cambodia’s Ministry of Tourism (MOT) and key tourism stakeholders from the country’s private sector, including the Cambodian Association of Travel Agents, the Cambodian Tourism Federation, the Cambodian Restaurants Association, the Cambodia Hotel Association, and the Pacific-Asia Travel Association, held a meeting on 2 June to discuss plans to open the country to vaccinated tourists traveling on package tours as early as October. Tourism brings in around 32.7% share of Cambodia’s gross domestic product. 

The border between Aranyaprathet, Sa Kaeo, Thailand and Poipet, Cambodia. Photo by Thanate Tan via Flickr (CC BY 2.0).

New Highway Linking Thailand to Cambodia On Track for Completion

Thailand's Department of Highways noted that construction of the new Highway 3646 linking Thailand and Cambodia is already 70% complete. Full completion is expected by next February. Highway 3646 will connect Ban Nong Ian in Sa Kaeo, Aranyaprathet, Thailand, to Banteay Meanchey, Cambodia, via the Thailand-Cambodia Friendship Bridge.

The Joint Declaration adopted at the 11th CLV Summit provides a foundation for the socio-economic development plan until 2030. Photo by VNA.

11th CLV Summit Commits to Strengthen Development Triangle Area

Cambodia, Lao PDR, and Viet Nam (CLV) Leaders expressed their firm commitment to strengthen the CLV Development Triangle Area (DTA) in order to accelerate economic growth, alleviate poverty, and promote socio-cultural progress in the subregion. At the 11th CLV Summit held online on 9 December, they adopted a Joint Declaration that provides a foundation for the subregion’s socio-economic development plan until 2030 and the Tourism Development Plan. They also adopted the Development Plan for Sustainable Rubber Industry.  

Bagan, Myanmar. Photo: Piktour UK via Flickr (CC BY 2.0)

Myanmar Releases Strategic Roadmap for Tourism Recovery

The Government of Myanmar released a Strategic Roadmap for Tourism Recovery that aims to establish ‘new normal’ conditions to help tourism make  a comeback.  

Mr. Ohn Maung, Union Minister of Ministry of Hotels and Tourism, provided guidelines for implementation of the plan. It includes three phases:  

Survival 

Photo: Rajesh_India/ Flickr (CC BY-NC-ND 2.0)

Travel Bubbles Proposed to Kickstart Tourism in the Region

‘Travel bubbles’ are being considered by Southeast Asian countries, including Myanmar and Thailand, as a means to safely resume travel activities. Members of the Mekong Tourism Advisory Group recommended creating travel bubbles to kickstart regional tourism in the absence of a coronavirus disease (COVID-19) vaccine in their meeting in May.

Cambodia Plans Improvement of Thailand and Viet Nam Border Gate Facilities

A press release from the Royal Government of Cambodia’s Ministry of Economy and Finance announced plans to improve facilities at border gates with Thailand and Viet Nam.   

Cambodia’s border crossing points with Thailand and Vietnam are crowded with traffic of cross-border transport and tourists. The country wants to develop the necessary infrastructure to manage this traffic flow to ease cross-border transport and boost trade activities.

The Economic and Financial Policy Committee, chaired by Deputy Prime Minister Aun Pornmoniroth, approved the proposal. 

Motorcycle tires being manufactured inside the Camel Rubber Vietnam Co. Ltd factory at the Lao Bao Commercial Area in Huong Hoa District, Quang Tri, Viet Nam. The tires produced by the company are sold locally and are also exported to Lao PDR, Cambodia, Thailand, European and South American countries, as well as to other countries in the ASEAN region. Photo by the Asian Development Bank.

ADB Promotes Trade and Cross-border Investment between SMEs in the GMS and India

The Asian Development Bank (ADB) approved a $3,000,000 technical assistance to support the implementation of initiatives to accelerate trade and cross-border investment between small and medium-sized enterprises (SMEs) of Cambodia, Thailand, Viet Nam—member countries of the Greater Mekong Subregion (GMS) program—and India. This ADB-administered technical assistance is financed by the United Kingdom Fund for Asia Regional Trade and Connectivity under the Regional Cooperation and Integration Financing Partnership Facility.

GMS Risk Communication Specialists Stress Importance of Regional Approach for Health Emergencies

Risk communication is a critical component of countries’ effective response to health emergencies. This is why it is one of the focus areas of the Asia Pacific Strategy for Emerging Diseases (APSED), the common strategic framework for World Health Organization member countries of the Asia Pacific region to effectively detect, prepare for, and respond to threats posed by emerging infectious diseases. Risk communication helps inform decision making, encourage positive behavior change, and maintain public trust.  

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